Yella, born Daniela Lopez, is a Mexican-American, internationally celebrated artist from Midvale.. a small town outside of Salt Lake City, Utah. Like most creatives, Yella's passion for the arts began as early as she could pick up a pencil. Her creative drive kept her immersed in the arts all the way up to her college years. After spending time in Las Vegas & Los Angeles studying fashion design, Yella returned to her hometown determined to pursue her biggest passion of all: artistry.
Her infatuation with mediums such as pencils, pastels & paints- combined with her obsession of facial features- ultimately led her to the idyllic career path. If Yella was not primping a canvas, she was primping a face. For 5 years, Yella balanced her multi-faceted career as an artist/painter, while also representing the global brand Chanel as their freelance makeup artist. In January 2020, Yella joined the Louis Vuitton brand as their resident artisan painter in Las Vegas- making her 1 of only thirteen hand-selected Louis Vuitton artisans in the United States.
Yella's work is a reflection of her profound love for music, culture and sports as well as the power they each possess to continuously connect and bring people together. Through her work, Yella hopes to inspire all creatives- especially our youth- to courageously fight for their dreams, fulfill their own expectations, break social and cultural barriers and create their own paths. The world is yours.
Who is Yella?
The nickname was given by her parents as a child and has been used by those closest to her ever since. As she works, Daniela feels so close to each piece, that it only feels right to sign & seal them as such.
Yella's work has twice been showcased in New York City's Soho Fashion District. Among the many celebrating her work, Yella's collectors and clients have included global brands & corporations, high profile athletes, entertainers & influencers as well as the NBA's Houston Rockets, Utah Jazz & Minnesota Timberwolves franchises.
In both Spring and Fall of 2016, Yella's work was showcased in New York City's Fashion District. Inside the famous shadowbox windows on Greene Street- one of the most coveted Soho streets in NYC.
In 2017, Yella received worldwide recognition when she was commissioned to create a one of a kind piece to honor NBA legend Yao Ming. The piece was presented to the Hall of Famer during his jersey retirement ceremony during halftime at the Houston Rockets game on February 3, 2017. A historic moment in NBA history broadcasted live around the world.
In December 2018, Yella's work was showcased at Art Basel Miami. The most widely anticipated & celebrated art week in the world. You can view her work hanging publicly at Broadway Media & Vivint Smart Home Arena in SLC, Utah and Toyota Center in Houston, Texas.
In October 2020, Yella was interviewed by En Fuego & featured in Sports Illustrated. A lifelong dream come true.